We are bridging the gap between IT and business

Our Mission

44EAST is a leading independent advisory firm located in Copenhagen, Denmark. We focus entirely on providing high-quality business consultancy in the financial services industry and are proud of what we do. 

Our company is young, but we know what we are doing. Years of working within the financial services sector, as well as deep strategic thinking, have provided us with the inspiration to start on our own. We provide digital transformation via thorough analysis, top to bottom, to be able to create the best business solution for your business. 

We focus solely on the customer’s needs and potential, but not before we understand the business completely. When it comes to quality, we do not compromise. We work in a flexible and simple manner – keeping you and your team fully updated along the way.

Core Value: Keeping it simple

“Keeping it simple  – in the way we engage with our clients and how we run our company.

We embed ourselves with as little overhead and as much transparency as possible – for the benefit of our clients’ resources and time. 

​This virtue extends to our internal operations even at the expense of clear career paths, internal development platforms, and cost optimization.”

Our Vision

With our extensive expertise and knowledge, we drive and execute changes that create timely results. With many years of experience working for the largest financial consulting companies, 44EAST comprises some of the best  advisors in Denmark to carry out digital transformation and bring immense value to your company. 

Our specialists will guide you through complicated processes, analysis, and strategic planning and we will of course step into the implementation wherever needed. We take pride in our client’s projects and deliverables, and our primary focus is to fully concentrate on the deliverables 

We don’t just want to change a few things. We would rather help you improve and modernize your business landscape by bridging the gap between IT and business. 

Our Team

Anders Nierhoff

Anders Nierhoff

Senior Advisor

Bojan Najdenov

Bojan Najdenov

Banking Solution Architect

Christian Heinen-Rørvig

Christian Heinen-Rørvig

Transformation & Strategy SME

Christian J. Holm-Holten

Christian J. Holm-Holten

Senior Advisor

Christian Rao Gasberg

Christian Rao Gasberg

Senior Advisor

Linus Blomgren

Linus Blomgren

Senior Advisor

Laila Wassmann

Laila Wassmann

Insurance Business Architect and Core Platform SME

Mads Aurvandil

Mads Aurvandil

Senior Advisor

Michael Sevelsted Christensen

Michael Sevelsted Christensen

Senior Solution and Technical Architect

Peter Toft

Peter Toft

Banking & Insurance Transformation SME

Søren Boeck Petersen

Søren Boeck Petersen

Senior Data and Migration Architect

Søren Vörts

Søren Vörts

Banking & Insurance Transformation SME, Executive Advisor

Tanya Rudberg Selin

Tanya Rudberg Selin

Student assistant

Join The Team

We believe it takes great people to create perfect projects. It’s why we hire not only top professionals, but people in line with our company values.

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